1. To increase the number of Japanese tourists to overseas.
2. To enhance the images of contracted hotels/resorts.
3. To assist and offer necessary and appropriate customer services.
Sanyo International provides the contracted hotels/resorts with the following services.
A) Wholesale Marketing Channels
The Japanese travel wholesalers have the final word on selecting the lineup of hotels for their tour programs. Sanyo International regularly takes the key tour planners approach in the leading wholesalers.
B) Retail Agencies Marketing Channels
Sanyo International promotes our contracted hotels/resorts to Japanese retail agencies. Japanese retail agencies have a tendency to recommend their costumers to stay at a hotel/resort that is familiar with a person in charge. Therefore, it is important to provide necessary and up-to-date information continuously to build an awareness of our member hotels.
C) MICE Marketing Channels
MICE (Meeting, Incentive Travel, Convention, Exhibition/Event) is getting more recognition in Japan. Sanyo International approaches: Professional conference/exhibition organizers, MICE consultant houses, Destination management companies, Incentive organizers and Motivation houses, and Event management companies for our member hotels.
D) Tourism Authorities and Airlines Marketing Channels
Sanyo International keeps in constant contact with tourism authorities/offices and airline companies. We cooperate closely with each marketing officer to share the latest information and we together make strategic plans to develop and promote targeting destinations.
The Japanese tourism market has been changing from group-oriented travel to FIT-oriented travel as a growing number of Japanese travelers prefer and enjoy private travel abroad.
Nowadays it becomes more and more common that customers themselves select a hotel from the wide range of hotels/resorts and make a decision where to stay.
Sanyo International publicizes our member hotels/resorts to customers and travel market through mass and social medias which leads to a better outcome as getting highly profitable direct bookings from FIT or group travelers.
Through media and digital marketing, we expand awareness of member hotels/resorts to the Japanese market widely. We play important role in approaching to the potential tourism industry and assisting to increase direct bookings from customers to our member hotels/resorts. We offer the Japanese version of websites linked to the member hotels/resorts.
Sanyo International does not only marketing but also accepting direct bookings from individual customers to travel agencies. We also assist and follow up FIT and group reservations.
Sanyo International offers the latest information to customers, travel agencies and relevant institutions concerned, and responses to inquires. Customers who make bookings on the Internet usually have detailed questions or requests before and after traveling. Appropriate customer services are available, such as, assisting to make a reservation, additional requests, or deal with a problem in Japanese, and to support even after customers returning home to make them satisfy.
We will take care of those customers responding by phone, e-mail or fax at the office in Tokyo.
Sanyo International is a company which is a hotel marketing pioneer for independent or resort hotels overseas.
|Company Name:||Sanyo Japan Marketing International Co., Ltd., a.k.a.
|Date of Establishment:||04 July 1991|
|Head Office:||Nampeidai Hills 403, 2-6, Nampeidaicho,
Shibuya-ku, Tokyo, 150-0036 Japan
|Line of Business:||Project development, Consulting, Sales & Marketing,
Public relations and reservation activities for contracted overseas
hotels/resorts targeting at the Japanese market.
・The Sarojin, Khaolak
・Khao Lak Laguna Resort, Khaolak
・The Tongsai Bay, Samui
・Chiangmai Plaza Hotel, Chiangmai
・Rarinjinda Wellness Spa, Chiang Mai
・Phu Chaisai Resort & Spa, Chian Rai
・Alegre Beach Resort, Cebu
・Nurture Spa Village, Tagaytai
・El Rio y Mar
・Hard Rock Hotel Bali, Bali
・Gili Lankanfushi, Maldives
・Luxe Worldwide Hotels
Banyan Tree Hotel & Resorts and its nine properties−11 years
Raffles International and its nineproperties−3 years
E&O and Lone Pine−4 years
PARKROYAL Hotels and its six properties−8 years
Allamand Laguna Phuket−12 years
Royal Cliff Beach Resort−11 years
Nusa Dua Beach Resort & Spa−2 years
Laguna Beach Resort−17 years
Club Paradise, Palawan−7 years
And some others